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Christian InTech Articles - Small Business

 

 

Informative Articles

80% of All Advertising Is Wasted Due To This Common Mistake
You’re flipping through this publication as you wait for your latte, when suddenly you decide to stop and read an ad. What made you stop? I’ll bet it was an attention grabbing headline. It is a scientifically proven fact that 5 times as many...

Borrowing 101 for Small Business Owners
Are you thinking about borrowing money for your small business? Here's some helpful tips to make your trip to the bank easier! Every business owner faces this day - when they need to borrow money. Some are prepared well in advance. Their...

Choosing a Mortgage Lender
Just as there are many types of mortgages and mortgage deals to choose from, there are also many sources where you can go to get a mortgage. Your key choices are to use a mortgage broker, a more general financial adviser, or shop around yourself and...

Firing Underperforming Employees in Your Small Business
Here are a few tips on how to hand out pink slips when it comes time to terminate an employee. As a small business owner with employees, you will likely find it necessary one day to terminate an underperforming employee – if you haven’t...

What's New in Small Business Benefits Plans for 2002
This is a great year if you are self-employed or work for a small business. A number of new money-saving strategies are available to cut income taxes, medical costs, insurance costs and investment fees. PPO BENEFITS EXPANDED - All U.S. short term...

 
Eight No Cost Ways to Market Your Business


Are you trying to promote your business with a tiny marketing budget? Opportunities are plentiful for low or no cost marketing. Here are a few that won't cost you a cent.

1. Publish articles about your specialty. "How-to" articles are always welcome. Ensure you include your contact information.

2. Write letters to the editor of publications your target market reads.

3. Get involved in an organization or community project.

4. Build strategic alliances with non-competing businesses and cross-promote each other.

5. Publish a special report. A "super how to" list for your


specialty area. Distribute freely. Ensure that your contact information is included.

6. Speak to groups and organizations. Make sure the audience is your target market.

7. Carefully target relationships with media sources.

8. Write newsworthy press releases and distribute to your special contacts.

The more proactive you can be, the better off your business will be.

Denise O'Berry helps small business owners identify and execute the steps to grow their business. Find out more at http://www.whatspossible.com