Christian InTech Articles - Small Business

Informative Articles

6 Tips To Improve Your Business Website There are six important characteristics that can play a major role on the impact your website has on prospects. Outlined below is the importance of each characteristic and tips on how to maximize your potential. It is always important to tailor... Linking Purpose To Everyday Behaviors How do you know what's the best use of your time right now? Link your daily behavior to your purpose. You'll make better choices and see the value in seemingly insignificant or trivial tasks. It keeps you focused on doing what needs to be... Should You Use An LLC For Your Small Business? Probably -- And Here's Why Accountants and attorneys love limited liability companies. But do limited liability companies—LLCs for short—really make sense for small business owners. Probably. And for two almost unknown reasons. The Big Legal Benefit of an LLC: Limited... The Newest Marketing Course Certainly the newest earth quaking event in Internet Marketing insider circles is the release of John Reese's New, Traffic Secrets marketing course. I say certainly because I suppose to know what for you as Small marketer is more... Where to Find Wholesale Security Cameras There are many companies that offer wholesale security cameras and surveillance systems. For the most part, their customers are businesses large and small who have a security need beyond the single household system. Since businesses purchase a lot...         7 Reasons Your Small Business Needs a Website Still not convinced a web site would benefit your small business? Here are 7 reasons to start building your internet presence. 1. Plenty of space It can be hard to choose what to say in your limited-space print ads. One benefit of having a web site is that you have enough space to market all your services, announce events, display product photos, show maps and directions, list staff education and credentials, post client testimonials and industry awards--anything you feel will help potential customers make an informed decision. 2. Available 24/7 Another web site advantage is that it's available even when your business is closed or no one is available to answer your phone. You can encourage callers who've missed you to visit your web site for more information while they wait for your return call. 3. Easy to update Printed material, while still very necessary, can be expensive and troublesome to keep updated. With a web site you can easily let the public know of changes to your hours of operation, product or service offerings, business address or phone number, staff, etc. 4. Adds credibility One of the best benefits of a having a web site: a well-thought-out, professionally designed web site can add credibility to your small business--no matter how young or small your business is. A web site can also convey a sense of stability--especially important if your small business operates without a storefront; potential customers will feel reassured that they could contact you if they lost your information. 5. Great word-of-mouth marketing Another great reason for a web site (that is often overlooked!) is that's it's easy for someone to share your web site address with a friend in an email, a phone conversation or a meeting where none of your brochures or business cards are available. 6. Adds value Your web site can become a valuable resource to potential and current customers. Post information on how to care for products you sell, referrals to related services, interesting facts, how-to's, tips, trends, mistakes to avoid or a glossary of industry terms. 7. Stay ahead of or keep up with competition People use the internet to research everything from furniture to limousine service to preschools. If your competitor has a web site listed in their print ad and you don't, those online savvy people may check out your competitor's offerings first. That's especially true if you advertise in online "Yellow-Page"-style directories and don't have a web site. Hello! Your target customer is already online! If your competitor is just a click away, who do you think will get the first opportunity to serve that customer? About the author: Keita Del Valle is the owner of Crafty Pixel, a Southern California web design company located in Corona, CA. For more web site design news, articles and the Hollaback blog, visit www.craftypixel.com.