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Don't Let Your HTML Email Newsletter Break!
Don't Let Your HTML Email Newsletter Break! By Jessica Albon Copyright 2003, The Write Exposure Offering your email newsletter in HTML frequently results in higher subscribe rates, greater reader recognition and impressive ROI. That is, if they're...

How to Get Targeted Web Site Traffic from Other People's Sites
Getting targeted web site traffic from other people’s websites is not a difficult task as long as it is part of your website marketing plan. Once you include this in your marketing plan and research how to carry out these types of advertising, you...

How to Improve Your Search Engine Ranking
With search engines like Google currently indexing over 8 billion pages, it is becoming more and more difficult to get a top search engine ranking. Type in a popular search phrase such as "Internet Marketing" into Yahoo or Google and you will be...

Ranking The Search Engines
We can each spend so much time concerned with how our website/s are ranking on the Search Engines… Let’s step back for a minute and look at how the Search Engines themselves are ranking. Where are people, our customers, searching? Which Search...

Strategic RSS Positioning...How to Hotwire Your Site to Google!
There's no denying it, the Internet has changed. The change was so subtle most people missed it. It was no great momentous event, just a slight sideways flex in how information is exchanged on the web. However, this slight shift has...

 
Google

10 Reasons to Put RSS on Your Site



RSS and Blogs are the topics of the moment. Seems like
everyone is talking about it. Granted, there is too much
hype about RSS and Blogs.

But where there's hype - there's interest!

And with good reason - RSS is posed to be the break out
technology of 2005. Those who don't take full advantage
of it will be left behind.

If you need convincing - here are 10 reasons why you
should put RSS on your site:

1. It's easy and fast! Not to mention Free! You can use
a free service like eBlogger and publish your Blog and RSS
feed within minutes. You can even place or publish your
Blog/RSS Feed on your own site without knowing 'html' or
'xml'. It's all done for you!

Repeat - it's simple to use and very convenient. Publishing
your blog is only a few clicks away. (If you need help - just
use the link at the end of this article.)

2. Syndicate Your Content. RSS stands for 'really simple
syndication' and it's just another way of passing along your
information. With the popularity of 'MyYahoo' and the 'Firefox'
browser (which has a built-in RSS feed reader) increasing -
syndicating your content has gotten even simpler.

The next version of Windows is reportly scheduled to have an
RSS feature. If this happens - RSS will explode.

3. Get Your Content Indexed. Using blogs to publish your
content is a neat way of side stepping the regular indexing
procedure. It gets your content indexed very quickly in most
of the search engines.

Search Engines are constantly on the lookout for 'fresh
content' - these 'link rich' blogs are a good source of
this content. Because blogs are on specific topics - they
have a concentrated source of good quality informational
material to serve out!

4. Instant Contact. Blogs give you instant contact with
your readers or viewers. We live in an 'instant' society -
we want everything five minutes ago. Blogs provide this
instant gratification. Readers or viewers using MyYahoo
have an instant link to your information or postings.

RSS Feeds will instantly spread your information to all
interested parties - bringing in targeted traffic.

5. Building Your List. People who pick up your RSS feed
or add you to their MyYahoo site - become your subscribers.
You are really building your contact list. Have a popular
blog or RSS Feed and you can build a large targeted
contact list very quickly.

Might not replace your old opt-in email list -


but it can
be a lucrative addition to it! Take advantage of all
those targeted contacts.

6. Link Building. Blogs are link heavens! Build your links
thru blogs. All these links will boost your link popularity
and increase your search engine rankings.

Plus, by giving viewers/readers a way of adding your RSS
Feed creates targeted links to your site. This reason alone
is why your site should have RSS!

7. Viewer/Subscriber Feedback. Instant feedback from your
subscribers or viewers is easy with blogs. Creating trust
and credibility is so much easier when there is immediate
communication between the two parties.

8. Keyword Content Building. Blogs are especially good
for building 'keyword targeted content' for your site. All
these links will boost your keyword rankings in the search
engines. Google places a high value on 'anchor text' and blogs
are a good place to put all those links.

You can also start different blogs targeted at specific
related keywords covering the major topics of your site.
Again, search engines love related keyword linking so you
can boost your site's rankings by using blogs.

9. Monetize Your Content. Blogs are an excellent way of
monetizing your content. Blog sites like Eblogger
(owned by Google) even encourages you to use the
'adsense code' in your blogs. If you have a popular
blog - this may bring in extra income.

Plus, publishing your ezine or newsletter in a blog
can bring in revenue for months if not years to come.
All those affiliate links and product promotions get
indexed by the search engines and become accessible
to a wider audience, i.e. market.

10. Because Everyone Else is Doing It! Might sound a
bit 'Jonesish' but you do have to keep up with what
other web sites are doing. To remain competitive -
you must put RSS on your site.

Sites without the 'AddtoMyYahoo' link or the 'xml'
button will be the exception rather than the rule in
just a few years - if not months. It's simply another
way of getting your information 'out there'. It's an
opportunity and advantage that you cannot afford to miss.

Proceed without RSS at your own risk!

Titus Hoskins

About the Author

To add RSS to your Site within minutes - download this
simple RSS Report and Guide.
Copyright © 2005 Titus Hoskins of bizwaremagic.com.
This article may be freely distributed if this resource
box stays attached.