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Christian InTech Articles - Ezines
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5 TIPS FOR WRITING EFFECTIVE SIGNATURE FILES.
These tips will go a long way to help your Signature Files (Resource Box or Byline) have the effect it ought to have. 1. You SIG File should not be more than six to eight lines. Do not cram all the programs you have into your Signature File. It...
Formatting Your Ezine and Email Messages with TextPad
One of the questions I am most often asked is how to format ezines. I always use TextPad for these, to format articles and a multitude of other email offerings. This software *fixes* hard line breaks so that everything comes out looking neat. It's a...
Making money with Internet... but how?
There are three basic ways to make money online: As an affiliate, as a reseller, or by selling your own product or service. If you don't have your own product, the easiest and quickest way to see some cash is to sell other people's stuff. You...
The Shoemaker And The Elves
Remember the story of the Shoemaker and The Elves? The shoemaker would go to sleep and the elves would finish any shoes he hadn't gotten around to. Our minds function in much the same way, Our conscious, logical mind is the shoemaker. Our...
Things Your Mother Never Told You About Ezine Publishing
Things Your Mother Never Told You About Ezine Publishing
Successful Ezine Publishing With Ten Things You Might Be Overlooking.
You might not think of it this way, but ezine publishing is a very highly specialized, and dare I say, complex and...
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Things to Know if You're Marketing on the Internet
1. According to Nielson NetRatings, the US accounts for 29% of the global Internet access universe, Europe, 23%, Asia-Pacific, 13%, and Latin America, 2%.
2. The US still leads in web usage. As of May ’03, the number of sessions/visits per month for US individuals was 30 at home, 66 at work with 25 hours spent online. Figures for the UK: 23 sessions a month (home and work combined), average time spent, 11 hours. For Australia, 25 sessions per month (home and work combined), with 13 hours spent online.
3. Genex and Jupiter Research both report consumers will forego low prices and brand-preference if they have a poor online experience. 65% of the US Internet users surveyed said they won’t patronize a poorly design site even if it’s their favorite brand.
4. According to Pew Internet & American Life Project, 76% of Americans use the computer. The average American Internet user is young, white, employed, well-educated, wealthier, and suburban. Gender is balanced equally among Internet users. For instance, the highest percentage of users have a household income over $75k a year and some college.
5. 47% of all US users fall in the age range of 30-49.
6. When asked to describe what the Internet was like (meeting place, bank, peep show, library, shopping mall, school) 51% chose the term “library.”
7. 29% of online consumers are “both relatively high-spenders and inclined toward merchant loyalty,” says Jupiter Research, “so long as the merchant provides a positive online experience, including an easy-to-use Web site.”
8. “High or hidden shipping charges have led 44% of buyers to reduce their purchases at certain stores, and 36% of buyers have stopped buying
because they have been required to register at certain stores.
9. According to Economist Intelligence Unit (EIU), Sweden has overtaken the US in terms of “e-readiness,” defined as “the extent to which a country’s business environment is ready for Internet-based commercial opportunities… Ranking is based on factors such as connectivity and technology infrastructure, business environment, consumer and business adoption, social and cultural infrastructure, and legal and policy environment and support services.” They attribute the downturn in the US economy for the new dominance by Scandinavian countries in particular.
10. 580 million people worldwide now have Internet access, as opposed to 563 million in the 3rd quarter of 2002. Leaders: The US posted the largest increase in number of adults, but as a percentage of population, Spain saw a 22% increase. Germany, the UK and Italy have the largest at-home Internet populations in Europe. Sweden, Hong Kong and the Netherlands and Australia have the most mature Internet markets. (Nielsen NetRating, 2003)
11. According to CyberAtlasInternet, a sample of e-commerce sites recorded a 72.5% failure rate. The week before Mother’s Day (2003), TeaLeaf analysts uncovered Web application errors in 75% of the gift, card, candy and flower sites they examined, with almost 65% attributed to user failure errors, which typically go undetected by site administrators.
About the Author
©Susan Dunn, Internet Marketing Coach, http://www.webstrategies.cc . Market research, web design, web critique, computer remote help, marketing plans and proposals, strategies that work. Mailto:sdunn@susandunn.cc for free ezine and put “checklist” for subject line.
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