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Christian InTech Articles - Ezines
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Getting Lucky with Systematic marketing
In early-August, I got a call from Barbara at the Association of Management Consultants wanting to know whether I was interested in running a marketing workshop for their members. I asked how she had gotten my name; Barbara told me Jeff had...
Is Your Ezine A Wealth of Information or A Sales Trap?
by Karon Thackston © 2002 http://www.creatingezines.com Ask successful ezine publishers what draws subscribers to their ezines, and you’ll be told one very important thing. Content, content, content. However, many would-be ezine publishers focus...
Recovering Email Publishers Do Ads-On-Q!
It is no secret that email publishing is becoming more and more difficult every day. With all of the new SPAM legislation, filtering systems, and mailbox competition, an ezine publisher has less than a 50% chance of getting their information to the...
The ABC's of an Ezine Publisher
(c)2001 BJ Evans
You think school kids have it rough, trying to learn their
ABCs? Try publishing an ezine! The list below is probably
only a little, tiny drop-in-the-bucket to the people that put
out the ezines we enjoy every day. And...
Writing Articles, But Still Not Getting Traffic? That’s Because Your Articles Suck – But I Can Help! (Part 1)
We’ve all been there. We hear about how articles will generate HUGE publicity for a site, (the old “If you build it, they will come”) so we sit down, write an article, submit it to places like www.ezinearticles.com , www.content-articles.com , ...
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Marketing a Professional Practice Free By Writing
Permission to reprint this article is granted provided the bio line stays intact.
Since I'm a writer, I grow my coaching practice by writing; it gets my name around, establishes my expertise, promotes my services and also the field of coaching.
Writing itself takes time, so I economize my efforts. Here's what I do:
1. Read a current interest book such as "A General Theory of Love," by Lewis, Amini and Lannon. Then I do extensive Internet research around the topic to see what else is out there.
2. Review the book on Barnes & Noble, amazon.com.
3. Write an article about the new theory of love and submit it to coaching sources.
4. Create Top 10s, Coaching Tips, and Quotations from the material.
5. Rework the material and write a story for another sort of ezine (relationships, for instance, or singles) - this could be for free, or for money.
6. Write an article on the topic for my own ezine, which comes out twice a week. On a large topic like that, I'll do a series of short
articles.
7. Do more research and create an e-course on love in general. I have one currently called "Write a New Ending to the Love Story".
8. Break it down further and do the theory of love applied to parenting.
9. Then I get topical - Valentine's Day would be a good time, or Christmas, the season of love.
10. Submit an article to the local newspaper on the hot new topic.
11. Prepare a teleclass on the topic.
12. Offer free seminars around town on the topic, like for churches, and organizations, and list it with the Speakers' Bureau.
12. Make an e-book.
I get a lot of mileage out of one book or topic. I include the field of coaching in all that I write, and best of all, by the time I'm finished I've learned the topic backwards and forward and am well prepared to incorporate this into helping my clients.
About the Author
Susan Dunn is a personal and professional development coach specializing in marketing professional practices. You can visit her on the web at: http://www.susandunn.cc.
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