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Christian InTech Articles - Ezines
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10 Common misconceptions about marketing on the Internet
1. You will get rich quick. Marketing on the internet takes a lot of work. This is not a get rich quick scheme. It takes much time learning and failing before you will succeed. Your success is entirely up to you. You will reap what you sow. 2. You...
Is Your Website Spreading Stories About You?
If it's not, then consider changing its format to make sure it DOES. Although many brick & mortar entrepreneurs know the importance of having their own websites, most of them still have few ideas for maximizing them, and often end up with nothing...
Niche Marketing : The Power Of Articles
If you haven't considered the power of articles as part of your niche marketing strategy, then you should. Articles are a great way to drive targeted traffic to your web site, no matter what your niche market may be. When you provide good...
The Trust Factor... How To Earn It From Your Visitors
When you're surfing around on the Web to your favorite sites, what is it about them that makes you come back? What MAKES them your favorite sites? Good, reliable information? Absolutely. But you never would have gotten to that great information if...
Why Write Articles to Publicize your Business?
Why Write Articles to Publicize your Business? Judy Cullins c. 2003 All Rights Reserved. Reach 10,000 to 500,000 targeted buyers every day Online. That's the best reason I know. Get exposure for contacts, customers or clients. The second best...
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Don't Just Advertise, Track Your Advertising!
Advertising is not an exact science, so you need to give yourself
every advantage, when it comes to determining where to spend your budget!
When you place your Contact or Autoresponder info at the end
of the ad, do it so it's a simple clickable link:
put ?subject=key after your email address.
eg;
mailto:info@yourdomain.com?subject=Key
Or if you prefer to just drive traffic to your web site
you can use the same concept just a different format.
eg;
http://yourdomain.com?key
Then when you check your stats from your counter program
you'll see the different keys representing where your visitors
came from.
Always use a short descriptive Key, and always keep a record
of which Key goes with which ad!
eg;
Ad placed in John Doe's Weekly Mktg Tips
Key used = "JD"
Set up a simple text record to keep track of your results:
Source URL-Key Ad-Key Date Type ****************************************************************************
IMS Ezine IMS 01/01/01 Ad
World Profit WP 02/15/01 Banner
I have a half dozen Ezine ads running at all times
and if I didn't key my ads, I wouldn't know which
ones were getting the best response. A few months
ago I paid approx
$90 for a 3 line ad in a well
know Ezine and at the same time I paid $25 for a
5 line ad in a lesser know one.
Guess which one gave me the highest response rate?
Yup, that's right, the $25 ad out pulled the $90 ad almost 2 to 1,
and if I hadn't keyed my ads, I would probably have spent another
$90 the following month, when the $25 ad would have been the
smarter choice!
I hope the above info is helpful, but remember the number one
reason most people fail when promoting their program is they
give up too soon.
The Internet has opened up a whole new world of opportunity to
the average entrepreneur, but it still takes time. Time to place
the ads, time to track the ads, time to hone your ad writing
skills and time for your prospects to accept what you're
trying to sell. Most people won't even check out an
opportunity til they've seen it at least 4 times!
About the Author
Mr Pat Singleton is the editor of:
InterNetwork Mktg Solutions (IMS)
and a Network Marketing Consultant
Send E Mailto:Pat@IMS-Ezine.com
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