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Christian InTech - Communication
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How to Shrink Your Phone Bill
Most people don’t think it makes a difference which long distance provider they choose anymore. But, fact of the matter is, if you are still using one of the big three, you could save up to 60% on your monthly phone bill.
If you know what you...
PR Is Just Smart Business
Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Net word count is 775 including guidelines and resource box. Robert A. Kelly ©...
PR: Let's Talk Fundamentals
Please feel free to publish this article and resource box in your ezine, newsletter, offline publication or website. A copy would be appreciated at bobkelly@TNI.net. Word count is 840 including guidelines and resource box. Robert A. Kelly ©...
Warning - This Lease Might Explode Any Minute
Mike Caringi, owner of a small New Jersey business that sells pumps, found himself facing a gut-wrenching dilemma last summer. Should he continue paying $ 1,500 each month for essential telecommunications services he no longer receives and for...
What’s Out? What’s In? : Changing Trends in Consumer Communication
Today's consumers are more cynical and less likely to fall for hype. If you're a business writer, Sonali has a few tips for writing more effective sales copy.
What’s Out? What’s In? : Changing Trends in Consumer Communication Copyright Sonali...
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Success Tip #8 - Effective Communication Leads to Business Success
Copyright 2006 Ike Krieger
If you want to have a fighting chance in the business world,
you'd better be an effective communicator.
Here are three steps that will help you operate as a truly
effective communicator.
Step #1. Know your outcome. An effective communicator knows her
outcome and states it in the positive.
Step #2. Know where you are in the process. Know if you're
moving away from or closer to your outcome. Your questioning and
listening skills play an important role in this step for
communications awareness.
Step #3. Know your options. Be flexible. If what you're saying
or doing isn't producing the results you'd planned, you'd better
say or do something else.
There you have it, the Effective Communicator Model.
Let's expand on each of the steps.
Step #1. Know your outcome.
If you don't know where you're going, that's where you'll end up.
Are you clear on the outcome of your communication? What do you
want to accomplish? When you go into a negotiation, a sales call
or a client meeting, are you clear on your outcome?
Make sure you state your outcome in the positive. We live in a
culture that thrives on negative outcomes. We know what we don't
want and frame our outcomes accordingly.
What outcome do you want from your negotiation? Do you want to
avoid overpaying for the project? The desire to avoid overpaying
for the project is an example of an outcome stated in the
negative.
Here's how this outcome might sound when stated in the positive.
"I will negotiate the best possible price for the project and I
will stay within budget."
Work on creating outcomes that are clear, specific and positive.
Step #2. Know where you are in the process.
Become aware of as much information as you can. This is where
measurement
and testing can provide you with valuable clues. You
must have some measuring strategy in place. How else will you
determine if your communication or action is producing the
desired outcome?
Here's an idea for a simple measuring strategy. Create your own
checklist (kind of like a shopping-list for success) before you
begin your communication or take an action.
Step #3. Know your options.
Be Flexible. If what you're doing isn't producing your desired
outcome, you need to do something else.
Requisite Variety is a term born out of Neuro Linguistics
Programming, NLP for short. The theory of Requisite Variety
states that the communicator that has access to the greatest
number of communications options will usually control the
communication.
Science uses the same assumption when it comes to
experimentation. Scientists know what they want an experiment to
produce. They measure their results and know whether or not it
worked. If the experiment works, great, if not, they utilize
different options as the basis for their next attempt at
success. Come to think of it, that approach would be really
helpful in your business networking, client meetings, sales
calls, marketing, or in any number of your business activities.
Success Tip - Know your outcome. All three steps of the
Effective Communicator Model are important, but if you're really
clear on your outcomes and you state them in the positive,
you'll find yourself reaching those outcomes more easily and
more often.
About the author:
Ike Krieger is a business mentor, author and speaker. Ike will
you get more clients, more referrals and more sales, without
being pushy or "sale-sy". His Question-Based Sales System will
help you turn your contacts into contracts, more easily and more
often™. Subscribe to Ike's newsletter at
http://www.BusinessSuccessBuilder.com
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