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Christian InTech Articles - Blogging

 

 

Informative Articles

6 Ways That Blogging Can Save You Money
6 Ways That Blogging Can Save You Money Copyright © 2005 Tinu AbayomiPaul Even though I’ve had several personal blogs for years, I’ve only been officially business blogging since 2003. So in going back over expenses for the last quarter, you can...

Free and effective affiliate marketing and website advertising using articles and traffic exchange sites
Affiliate marketing is an extremely tricky subject and so is website advertising. The reason is simple. Most of those who have mastered these subjects are keeping their mouths tightly shut. Some are releasing their valuable affiliate marketing...

How to create a blog
Blogs are more permanent than posts to an online discussion list, more dynamic than older-style home pages. They are more personal than traditional journalism, and definitely more public than diaries. A blog is often a mixture of what is happening...

Primer to Selling Advertising on Your Site
The number of sites on the Web today is almost infinite, with new ones popping up every day. There are multiple types of sites: portals, "brochureware," content sites, directories, search engines, and ecommerce sites, to name a few. Those that do...

Should Affiliates Really Use Blogging and Pinging To Get Indexed?
Copyright 2005 Kurma Group There seems to be a huge craze lately with everyone trying to blog and ping to get their websites indexed into the search engines. Although this can be a great tool, all marketers should first understand exactly what...

 
     
A Basic Introduction to Blogging

Copyright 2005 Mal Keenan

Web logging first appeared on the net in the mid-1990s. The term “web log” was initially coined refer to a server’s log file and then expanded to include the meaning of online personal journaling. Later on, to avoid confusion, the word “blog” was adopted to refer to personal journaling. Today a blog is defined as an online publication where an author puts his or her personal thoughts and opinions from the most intimate to corporate ideas, concerns or events, in chronological order on the net.

Although, there are as many kinds of blogs on line as there are people, most of these will roughly fall into these kind of bloggers: Personal Bloggers (the original use of blogging), then there are the organizational and business Bloggers.

Organizational blogs are meant to facilitate communications between its internal and external audiences. It may also provide information for the external publics’ use.

Business blogs promote products or services for profit. They also increase awareness about the company, as well as establish itself as an authority with customers, vendors, through publications that demonstrate their expertise in the market.

What are the kinds of contents that readers can find in a blog that’s for distribution? The authors’ ideas, opinions, expertise in his/her field of work, resumes, and home recipes,


pictures, streaming audio or video clips, e-books, poetry, works, products, services and consultations.

Why have blogs become very popular compared to websites or email? Most websites are infrequently updated, while blogs have instant publishing tools which permit the author to regularly update & introduce new content. Although both have great content, websites are usually impersonal in informing their audience. While blogs allow the readers to leave their comments and feedback, to hold two-conversations with the author, who usually does the publishing and can immediately respond to his/her readers.

The blogs’ abilities to reach and immediately react to an expanding mass of audience have made businesses and marketers use these as a strategic marketing tool. Additionally blogs are very efficient, cheap to use and can quickly distribute information.

However, before you decide to jump on the blogging bandwagon, take time to find out what are your objectives for creating your own blog. Is it a personal, organizational or business blog? This will help you decide on what your blog will contain, where you’d place it and what publishing tools you’ll be using.

About the Author

For more information on blogging and other aspects of Internet Marketing and Home Business visit Mal Keenan's personal blog:
http://www.home-business-tips-newsletter.com/blog/